Consumers will operate in a reality that is consistently enriched with virtual content, and marketers need to find ways to integrate these new realities into their marketing strategies. With the launch of Apple’s ARKit and Google’s ARCore, augmented reality is no longer a future possibility for retail. It is happening now! Infact, 75% of consumers in the US now expect retailers
Google, Facebook, and Microsoft are all providing augmented reality platforms for developers to build Apps. The next tech revolution is going to be powered by augmented reality, image-recognition and computer vision technology to convert the real world into content-rich, interactive experiences. Cyber Gear, the web and AI solutions company in Dubai has signed an agency contract to represent ARLOOPA AR products
Facebookā€™s Spark AR platform is moving out of its Instagram publishing closed beta. Now anyone can create and publish their own Spark AR effects on Instagram. You can now visit spark.facebook.com to download Spark AR Studio and get started, or join the Spark AR Community Facebook Group to connect with creators, find inspiration, and see what others are building. Through photo
